Social Media

We Live In An Age of Convergence Social Media has become one of those buzz words everyone loves to throw around. Social Media Guru, Social Media Manager, Social Media Agency, Social Media Web Site, Social Media Platforms, Social Media Analytics.  A few months ago I stopped to think to myself, “Hey, isn’t all of this just getting merged into traditional media?” The answer of course when you sto… read more

Social Media is an amazing way to engage with your customers, and tell your company story. There are thousands of success stories of businesses using social media to help grow their market share, but the bad examples of social media always seem to be few and far between. What happens when social media backfires? A key point I make when talking to our clients is: If you have a bad product, and a… read more

I had a great opportunity to help Microsoft kick-off the new year of Microsoft D3 Live and Interactive. Today we focused on “Starting Something New” in 2012. During my portion I focused on social networking and leveraging LinkedIn to take your career to the next level. I wanted to share some of the top tips I’ve used over the years while using LinkedIn. Below are the tips, but if you want t… read more

Businesses Need To Get On Google+ Today Google is on an incredible streak right now with Google+. Google+ continues to release improvement after improvement. Today Google announced the ability to add brand managers to your Google+ Pages. If you are a business, this means Google allows you to assign up to 50 people to manage your Google+ Business page. The new notification flow is also very… read more

Google+ Adds Trending Topics Google+ continues to evolve and add some interesting features. If it’s not abundantly clear by now, Google+ is more of a Twitter threat, than a Facebook threat. Google+ Search, Google’s Social Search feature has just added Trending Topics. Similar to Twitter’s trending topics, Google+ Trending Topics lists shows you the top 10 items that are being talked about and… read more

How To Fix Your Hacked Facebook Account As some of you may know, Facebook is currently under a spam attack that is focusing heavily on porn and other obscene pieces of photography. This has been confirmed by Facebook (although three days late). The problem is we are now in day three of these attacks, and Facebook is becoming unusable for some people. At this point I would strongly urge you to… read more

Google+ has been out for less than a year, but it’s already making a huge impact for businesses that are engaging and participating in the Google+ discussions. Over the next few months you are going to see an incredible level of integration between Google Search, and Google+. Businesses that join Google+ will have an incredible advantage over businesses that don’t, especially when it comes to… read more

A few weeks ago I quietly gave up twitter for a week. That’s right, I let my Klout score completely take a beating. My Empire Avenue stock crashed. But what I learned in that week is the basis for the next two years of my professional career. 1. There is More To Life Than Twitter. I’m only half joking here. I mean seriously, all that time you spend on twitter, the real world is happening. T… read more

Facebook is an Entertainment Company, and Google is Knowledge Company. There is an incredible amount of misinformation out there around Google+ and Facebook, and I wanted to clear the air. Now while you could say Google is competing with Facebook, and this might be true depending on how you look at it, they aren’t. Sure they compete for the same eyeballs and people’s time, but they are not… read more

Nearly all of you will be on Google+ Soon Google+ is changing the web in more ways than you can imagine. Google is finally taking social seriously and has taken incredible steps to ensure the success of Google+. I’ve been using Google+ for some time now, and people are always asking “Why do you use Google+?”. Besides being an incredible way to discover new friends, it’s an incredible way to shar… read more